Download official Howdy logos, graphics, product screenshots, team photos, and a usage guide to help determine when and how to utilize our brand.
Naming
“Howdy” is a single word, always spelled with all caps. It is the brand name of both our company and our application (not “Howdy app”). Social media tags should use #sayhowdy.
Usage
Provide plenty of space around Howdy assets. Make them big or make them small, but give them room to breathe. They shouldn’t feel cramped or cluttered.
Howdy wordmark
Howdy wordmark should be used in all references to Howdy as space allows. Monochrome usage is preferred with the brand colors below.
Howdy logo
For tight layouts or logo-only grids, the Howdy logomark is a concise way to refer to Howdy. Use with good judgment for your audience, as the Howdy wordmark has stronger brand recognition.
Color
Comfortable against light and dark backgrounds, Howdy’s primary brand color is a traditional royal blue. The following light and dark accents are preferred for monochrome usage.
Royal Blue
#3733E5
Stone White
#F3F3FA
Dark Gray
#0B0D0E
